About Us and Our Towels

At Binalong Beach & CO we LOVE days at the beach.  That's why we specialise in creating the highest quality, luxe beach towels. Our products are designed to go with you on all your coastal quests. Crafted in our Tasmanian studio, our designs have sun, sand and salt in mind.

two people on soft chairs on the beach

We are a local Tasmanian business, and we strive to be an ambassador for our beautiful island lifestyle and pristine beaches. Our products focus on uniqueness, value and a touch of quirkiness. To us, quality is consummate.  You can literally feel the difference between our resort quality towels and an average, mass produced generic brand towel.

Our towels are amazing. Why? 

  • Yarn: Our towels are made using rungspun cotton yarn that is softer and finer than yarn used in standard beach towels
  • Weave: Woven using the very best cotton with a tight, firm underweave, our towels feature very close loops
  • Weight: 100% cotton, our cabana towels have a luxurious 630 GSM weight.   Most beach towels by the major surf and hospitality brands are a cotton blend with 400 to 500 GSM. 
  • Durable: Our towels are more durable than standard beach towels due to their higher quality construction


Our Founder  

Before founding Binalong Beach & CO, MaryAnn worked a world away from beaches in corporate business consulting.  No stranger to the coastal lifestyle however, MaryAnn has travelled the world and swum at beaches from Copacabana (Brazil) to Malibu (USA), Punta del Este (Uruguay) to Tioman Island (Malaysia), Nantucket (USA) to Bahia Inglesa (Chile), Durban South Beach (South Africa) to Capri (Italy), Stroomi Beach (Estonia) to Palawan Beach (Singapore), Sestroretsk (Russia) to the Galapagos Islands (Ecuador) ...and hundreds more in between.


In 2017, she decided to turn her love of the beach lifestyle into a customer-focused business, where summer never ends.  Binalong Beach & CO combines MaryAnn’s passion for craftsmanship, beautiful design and thoughtful details, with her love of Tasmania.

From holiday accessories, to tourist gifts, to corporate gifts and more, let our friendly team know how we can help make your shopping experience a spectacular one. We are here to serve you.

Contact us at sales@binalongbeach.com.au to ask any questions, big or small!




  • Australian Country Style: March 2019 - check out our mention in a profile of the amazing Drift House, Port Fairy, Winner Best Luxury Accommodation Australian Tourism Awards 2015

  • Freycinet Lodge: Hey! We are so thrilled the Coastal Pavilions of Freycinet Lodge have been announced as international finalist in the World Architecture Festival awards....  and our Binalong Beach & CO nautical striped beach towels are in each Coastal Pavilion for guest use.